Express COD
Graphic Designer, Efferent Media / Vitality MMG
2026
Express COD sells on speed and price, same-day and next-day heating oil delivery at the lowest rate on Long Island. The site needed to put live per-gallon pricing and a clear order path front and center, not buried under marketing copy.
A tiered pricing grid sits right in the hero next to a bold "Fast Delivery, Lowest Prices" callout, with high-contrast black-and-orange CTAs repeated in the header, hero, and footer so ordering is never more than one click away.
A confident black-and-orange palette built for urgency, Montserrat throughout for a clean, modern feel, and fully rounded pill buttons that read as tappable calls to action wherever they appear.
Two-tone wordmark: "express" in the brand orange, "COD" in black, with the "HEATING OIL DELIVERY" tagline locked underneath.
Fully rounded pill buttons in orange or white, always on black or white grounds, repeated identically across header, hero, and footer for consistent, unmissable CTAs.